Jan 13, 2012

David Beckham Bodywear Collection for H&M

David Beckham's eagerly anticipated collaboration with H&M is just days away from being released. I have to say I quite like the collection, it is simple, modern and very H&M!
The collection will be launched this February (it'll make great Valentine's Day gifts, I'm sure!) and will be the first in a long term partnership between David and H&M, new products being released seasonally.


“The first collection introduces nine underwear styles for men [...] Designed by David’s in-house team and sold exclusively at H&M, the focus is on fit, function, comfort and design, avoiding overt branding to present a range of new classics, comprising of briefs, boxers, vests, T-shirts, pyjamas and long johns. The result of eighteen months of research and development, the collection aims to set a new standard in men’s bodywear for the 21st century. Available from February 2, 2012 in 1,800 H&M stores worldwide as well as on-line.”
I think it's great H&M is giving more attention to menswear lines. What are your thoughts on Beckham's collection? Check out more campaign photos below:


9 comments:

  1. yummm! i love fashion models with tattoos;-)

    ReplyDelete
  2. looks good.
    I'm very interested in the structure/material
    of the underwear ... and from what I can tell
    these look very good, like thought has gone
    into the design + fit

    ReplyDelete
  3. 1st! David Beckham is sooo hot!
    2nd! cant wait for this collections!

    ReplyDelete
  4. I don't think he's so so beautiful, but he's so hot ,P

    kiss, marsboyfriend

    ReplyDelete
  5. im looking forward to this collaboration!

    ReplyDelete

Related Posts Plugin for WordPress, Blogger...

Follow Costin M. on Facebook